Raising the Roof

We are thrilled to announced that we are partnering with Raising the Roof, a national charity that helps prevent and alleviate homelessness across Canada through social enterprise, to help raise funds towards an affordable housing project on Mountain Ave.

Between Friday, January 7 – Friday, January 21, 2022, all proceeds from the sale of our collaboration toques will go towards this important North End initiative. This support is part of Raising the Roof’s national Toque Campaign which sees hundreds of volunteers and supporters sell toques across the country, with proceeds benefiting Partner Agencies working directly with people experiencing homelessness.

More about the North End affording housing project:

In Winnipeg, Raising the Roof purchased an abandoned nail salon which will be converted into three units of affordable housing. Two of the units will be larger 3-4 bedroom units and will be made available to Indigenous families that are at risk of separation without safe, stable housing. One of the units will be a one bedroom unit, made available to a youth aging out of care. North End Renewal Corporation and Fearless R2W (an Indigenous organization) will provide property management

On Tuesday, February 1, 2022 (Raising the Roof’s Toque Tuesday campaign awareness day) ACU employees and Purpose Construction plan to donate some of these cold weather accessories to x [North End organization to be determined] as another opportunity to support our most vulnerable populations.

To support the Mountain Ave. project, through the purchase of a collaboration toque, check out the Raising the Roof webpage here: <link to the RTR page once it’s live>

About ACU
Assiniboine Credit Union is a financial co-operative in Manitoba with branches in Winnipeg, Thompson and Gillam. ACU uses its expertise and resources to foster self-reliant and sustainable communities, while taking care to consider the impact of business decisions on employees, members, the environment and the communities it serves.

About Raising the Roof

Raising the Roof provides national leadership on long-term solutions to homelessness through partnership and collaboration with diverse stakeholders, investment in local communities, and public education.

Media Contacts

All media inquiries can be forwarded to:

Assiniboine Credit Union
Dean Beleyowski
Director, Marketing
Assiniboine Credit Union
dbeleyowski@acu.ca